Orange County Home Staging – What to expect

Posted on March 18, 2011. Filed under: First Time Buyer help |

Hi Everyone,

I thought it would be great to start off with the basics of Home Staging. This should give you a good idea of what you can expect when trying to give the best impression while selling your house and why.

A good Realtor should be working with a Home Stager regularly, or at least have one that they trust on hand. I have been told that many home owners are not interested in spending the money on Home Staging because  they do not see the value of it. They see it as an added expense and nothing more. I believe this impression is true, but only because most people are not educated about the value they get for their money in this area. The truth is that of all the things you will spend money on while selling your home, few have the rate of return shown by Home Staging.

Why Stage an Orange County home?

The idea behind staging your house is that you make it appealing to as many people as possible. The average home buyer does not have the imagination needed to visualize living in your home while you are still there. By staging you give them not only the emotional space to attach to your house, but also create a lifestyle that they want to have. This is basic marketing. Most home-buyers will decide within 30 seconds of walking in your front door whether they will buy or not. If they feel comfortable when they walk in they will start to relax and visualize themselves there. If they are turned off immediately, you have lost them. The pool in the back yard, the upgraded kitchen and every other luxury you have does not matter. This is why hiring a specialist is so important.

What should you expect from a Home Stager? I believe that you should expect at least a couple of appointments depending on your home’s condition. My first appointment is always a short consult where we sit down and discuss the situation. We go over concerns, expectations and the plan. I then give the home-owners homework. Don’t get scared, any good Stager should do this for you. I tell them what needs to be done before I come in for the actual staging day. This usually involves cleaning, removing clutter and all the extra furniture that is overcrowding the house. “But there is nothing wrong with my furniture. And my taste in art is exquisite.” You may say.  That may be true, but the idea is to appeal to the largest number of people. A good Stager has been trained to market your house for a quick sale.

The staging day itself lasts for a few hours. In my appointments, I come in and start moving things around. We work together to get all the furniture positioned properly so there is good flow throughout the house. We add accessories where needed and remove when not. We then walk the house and discuss the changes that were made. I make sure that you understand what I did, and why it is important. I give you a list of things that must be kept up, and a few suggestions for additions should you choose to make them.

For more information about available services, and some tips and tricks, check out my web-site.

Have a great weekend!

Keren Shamay, Shamay Staging & Redesign Inc.

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    Orange County, CA Real Estate for hip first-time buyers and investors. Plus, fun things to know and do in OC.


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