Archive for August, 2023
Properly Bringing a Listing to Market in Orange County, CA
Bringing a listing to the competitive real estate market of Orange County requires meticulous planning and execution. From pristine beaches to upscale neighborhoods, Orange County’s allure demands a tailored approach to showcasing properties. In this guide, we delve into the essential steps to elevate your listing’s appeal, attract potential buyers, and maximize your success.
Your Trusted Partners Every Step of the Way
At AskAngie team, we pride ourselves on our robust network of referrals and connections, spanning every aspect of the property presentation process. From decluttering to staging, photography to landscaping, we have established relationships with experts who share our commitment to excellence.
1. Hauling – Decluttering
Before unveiling your property to the market, start with a clean slate. Decluttering is the foundation of a successful listing. Clear out unnecessary items, depersonalize the space, and create an environment where buyers can envision themselves living.
2. Handyman & Contractors
Address minor repairs and updates to ensure your property is in its best possible condition. Engage reliable handymen and contractors to fix leaky faucets, repaint walls, and handle any other necessary tasks. A well-maintained property reflects positively on its overall value.
3. Organizing
Effective organization enhances a property’s presentation. Closets, cabinets, and storage spaces should be neat and tidy, showcasing ample storage potential. Buyers are often drawn to homes that offer functional organization solutions.
4. Staging
Staging transforms properties into aspirational spaces that resonate with buyers. According to the National Association of Realtors (NAR), staged homes tend to sell 87% faster than non-staged homes. This means less time on the market and a quicker path to closing the deal. NAR also reports that staged homes can sell for up to 10% more than non-staged homes. This increase in perceived value can directly impact your bottom line. A study by the Real Estate Staging Association (RESA) found that 81% of buyers can better visualize a property as their future home when it’s staged. This emotional connection is a powerful driver of purchasing decisions. Our staging connections take this a step further, ensuring your property’s unique features are showcased to perfection.
A Case Scenario: Elevating a $1 Million Listing with Staging
Consider a stunning Orange County property listed at $1 million. You’re faced with the choice of investing $10,000 in professional staging.
Scenario A: Without Staging
Without staging, potential buyers might struggle to envision the property’s potential. The property might linger on the market, potentially leading to price reductions and longer carrying costs.
Scenario B: With Staging
Now, imagine investing $10,000 in staging. The property’s features are highlighted, creating an enticing environment that resonates with buyers.
Here’s the breakdown:
- List Price: $1,000,000
- Staging Investment: $10,000
Staging could lead to a conservative 5% increase in the final sale price, amounting to an additional $50,000. Subtracting the $10,000 staging cost, you’re left with a net gain of $40,000. This illustrates how staging not only enhances your property’s appeal but also potentially greatly impacts your financial return.
5. Landscaping
Orange County’s natural beauty is one of its major attractions. Enhance your property’s curb appeal by investing in landscaping. Well-maintained gardens, vibrant flora, and manicured lawns create a lasting first impression on potential buyers. Our cost-effective landscaping solutions make the exterior of your home “pop,” setting the tone for what’s to come.
6. Professional Photos
Captivating visuals are key to online engagement. We understand this, which is why we provide professional photos for every single listing. High-quality interior and exterior photos highlight the best features and create a lasting impact.
- Increased Engagement: According to a study by the National Association of Realtors (NAR), listings that feature multiple high-quality photos receive 118% more online views compared to listings with fewer photos or lower-quality images.
7. Drone Images
Aerial imagery provides a unique perspective of your property’s surroundings. Drone images showcase proximity to amenities, scenic views, and the neighborhood’s charm, giving buyers a comprehensive understanding of the property’s location. Certain areas may be no-fly zones, but when permissible, we provide captivating drone imagery for all listings.
8. Customized Website
Our commitment extends to creating a customized website for your property. Optimized for SEO and featuring virtual tours, this platform immerses potential buyers in your property’s details, leaving a lasting impression.
9. MLS Listing & Open House
Multiple Listing Service (MLS) is a platform that exposes your listing to a wider audience of agents and buyers. Complement the online presence with traditional open house events, offering interested parties an opportunity to experience the property in person.
- Higher Sale Price: According to the National Association of Realtors (NAR), homes listed on the MLS tend to sell for about 20% more than those sold by the owner.
- Qualified Buyers: MLS listings attract serious buyers actively seeking properties, increasing the chances of securing top dollar.
- Competition and Bidding: MLS exposure can lead to multiple offers and competitive bidding, driving the final selling price higher.
- Expert Representation: Utilizing the MLS with us positions your property strategically, contributing to higher offers.
Properly bringing a listing to market in Orange County is a multifaceted process that demands attention to detail and a deep understanding of the local real estate landscape. By strategically implementing decluttering, repairs, staging, and engaging visual content, your property can captivate potential buyers and stand out in this competitive market. From stunning photographs to open house events, each step contributes to a comprehensive approach that maximizes your property’s appeal. Embrace these tactics and set the stage for a successful property unveiling in the vibrant Orange County market.
Whether you’re buying, selling, or investing, AskAngie team expertise will guide you through the process seamlessly. Don’t hesitate to reach out and connect with Angie today at 949-338-7408. Your dream property or lucrative investment opportunity awaits – and our team is here to make it happen. Contact us now to begin your journey towards real estate excellence.
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Time IN the Real Estate Market vs Timing the Market
Have you heard this saying? Time in the market refers to the concept of consistently investing in the stock market or real estate market over a long period of time, rather than trying to predict short-term movements and making trades based on those predictions. Timing the market, on the other hand, involves trying to predict when prices will go up or down in the short term and making trades accordingly.
Time IN the market only works if you select an investment that will be relevant over the long term. This is why we love real estate – people will always need land and a roof over their heads. This is the main reason property continues to appreciate long term – there is always a level of demand. You can’t just pick any property, though. Be diligent about selecting something that will stand the test of time, both location & build-wise.
Choosing the right property:
- Location and Accessibility: Choose a property in a well-established and desirable location with convenient access to essential amenities, public transportation, schools, and commercial centers. A prime location maintains its value over time and attracts a steady demand from potential buyers or renters.
- Build Quality and Materials: Prioritize properties constructed with high-quality materials and craftsmanship. Well-built structures not only endure the effects of time but also require fewer maintenance expenses in the long run, preserving their appeal and value.
- Future Development and Infrastructure: Research the area’s development plans and infrastructure projects. A property that is poised to benefit from future improvements, such as new roads, parks, or community facilities, is more likely to appreciate value and remain relevant over time.
- Adaptability and Flexibility: Look for properties with versatile layouts and features that can accommodate changing lifestyle trends. A space that can be easily modified or repurposed to suit evolving needs ensures its long-term relevance and appeal to a broad range of potential occupants.
- Resilience to Environmental Factors: Consider the property’s vulnerability to natural disasters and environmental changes. Opt for structures that are designed to withstand local climate conditions, such as earthquakes, floods, or extreme weather. Investing in a property that can endure environmental challenges minimizes the risk of significant damage and devaluation.
Know what to expect with property cycles
According to information available on the California State Board of Equalization website, every neighborhood & city has 4 cycles – it’s good to be familiar with them, so you can ride out any bumps on the road:
- Growth: a period during which the area gains in public favor or acceptance.
- Stability: a period of equilibrium without significant gains or losses.
- Decline: a period of diminishing demand and acceptance.
- Renewal: a period of rejuvenation and rebirth of market demand.
Tracking your real estate investments
It’s also critically important to know where your property is at price-wise and watch the numbers just like you would watch your stock portfolio or money market account. Your property value will always fluctuate. We offer informational free reports emailed monthly & recommend you sign up today if you aren’t already receiving similar reports. Our value system takes a comprehensive view of any single-family home in the US – sign up here https://hmbt.co/TTNcDG.
It’s also important to note that trying to time the market is generally considered to be a risky strategy, as it’s extremely difficult to consistently predict short-term market movements. In contrast, time in the market has been shown to be a more reliable way to achieve long-term investment success, as it allows you to take advantage of the natural ups and downs of the market over time.
Grandma appreciation scenarios can be helpful to consider when thinking about the long-term benefits of owning a home. For example, let’s say you buy a home for $500,000 and the market appreciates at a rate of 5% per year. After 20 years, the value of your home would be about $1.1 million. If you had instead rented for those 20 years and paid an average of $3,500 per month, you would have spent around $840,000 on rent, and you would have nothing to show for it at the end.
In the current market, rates are rising and prices are still high, which can make it a challenging time for first-time homebuyers. However, it’s important to remember that owning a home or land for 20-40 years can have a significant impact on your financial future and retirement. In fact, homeownership has been shown to be a key factor in building wealth over the long term, as homes tend to appreciate in value over time.
If you’re considering buying your first home but are worried about the cost, it may be helpful to work with a financial advisor or mortgage professional to explore your options. Derek Beisner, Certified Mortgage Planner, can help with a rent vs own analysis that will give you some research and can provide you with more information about the benefits of homeownership. If you don’t have the down payment, you may want to consider the Vow2Save program, which can help you save for a down payment on your first home or investment property.
Ultimately, it’s never a bad time to buy your first home, as long as you do your research, work with a professional, and carefully consider your financial situation and long-term goals. If you’re ready to take the next step, don’t hesitate to reach out to Angie for a no-obligation consultation about buying your first home or investment property at 949-338-7408.
Share your real estate success stories
We’d love to hear your stories and insights about how time has shaped your experiences IN the market. Share your anecdotes, observations, and lessons learned in the comments below. Your point of view could offer valuable understanding to individuals navigating the realm of real estate!
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Orange County Real Estate Success 